whakaparanga
1. (verb) to be insincere, put on airs and graces, snobby, criticise, offend, insult.
Mai i te taenga mai o Pākehā ki waenganui i a tātou i pakangatia rātou e tātou, i moea rātou e tātou, i whakaparanga tātou ki a rātou, i whakahoahoa atu tātou ki a rātou, i mahi tahi atu tātou ki a rātou, ā, i roto i ērā āhuatanga katoa ka pā mai tō rātou reo ki tō tātou, ā, me te aha anō riro ana i tō tātou reo ētahi o ā rātou kupu me tā rātou whakatakoto i te kupu, ā, riro ana i tō rātou reo ētahi o ā tātou kupu (HM 3/1995:4). / From the arrival of the Pākehā amongst us we battled them, we married them, we criticised them, we befriended them, we worked with them, and with all those aspects their language affected ours and our language acquired some of their words while their language adopted some of our vocabulary.
2. (noun) insincerity, put-down, insult, criticism.
Anei tonu e hoe nei ahakoa pariparitia mai e ngā tai o whakatakē, o whakaparanga, o mihi, o whakamiha, koianei katoa hoki ngā āhuatanga ka pā ki te whakahaere Māori ahakoa he aha te kaupapa i whakatūria ai (HM 4/1997:1). / Here we are still paddling despite being being inundated by the tides of negative criticism, insincerity, acknowledgement and appreciation, but those are all aspects that affect Māori endeavours whatever they are.
Synonyms: whakatīkai, tīkai
3. (noun) snob, snobbish person.
Ahakoa e kī ana ētahi he whakaparanga a Mere, hei aha atu hoki māna tērā whiunga kupu (HJ 2012:33). / Although some say Mere is a snob, she takes no notice of that accusation.
